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Market Research

Find out more about New Zealand's main inbound international tourism markets.

Market Research

Visitor Arrivals

Latest international visitor arrivals figures for Tourism New Zealand's main markets.

Trends and Forecasts

Where to find more information on tourism trends and forecasts.

Visitor Experience Monitor 2008/09

Summaries of Tourism New Zealand's annual Visitor Experience Monitor, which measures international visitors’ satisfaction with their New Zealand experience.

Distribution Channel Research 2008

The way people research and book travel has changed in the last five years. Tourism New Zealand has conducted research into the way consumers from our target market research and book travel.

Market Guides

An in-depth look at the international markets where Tourism New Zealand works to promote travel to New Zealand.